About

Professional Fandom

A Multi-Class Business


Hi!
I am Allyson Raney, author of ProFandom (the website you are currently on) and a professional fangirl. I have been working with fandom and convention events since 2009 and my passion for creating content that helps convention runners, industry professionals and other creatives hoping to make a splash in fandom has only grown. The more main stream our interests and niches become, the more likely it is that your business future could collide with the cultural phenomenon of fandom. Are you ready to cultivate the community that supports you?

Fandom doesn’t just happen, it takes a dedicated base of fans, lots of patience and support. It often surprises me how little time content creators take to think about how their fans interact with them, and what they can do to encourage and support that relationship. The two way street of fandom is expanding, and the avenues of growth are more diverse than ever. I have dedicated myself, and this site, to discovering new fandoms and the cultivation of the relationship between brand and fan.

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Allyson Raney

B.A. Communication Studies


A nose for adventure and a willingness to expand the thinking of others far beyond the ordinary, Allyson has dedicated herself to encouraging others and driving them to new heights. Whether their aspirations are motivated by fandom or a more career centric attitude, if you are contemplating a change or a growth in your life, Allyson has the wisdom to make those dreams a reality!

Her degree in communication has allowed her to navigate the pitfalls and traps of social media and interpersonal communication with a keen eye for humor and potential that makes it impossible to slow down. Working with friends, family and fandom events across the country, she gives every new endeavor the heart of her passion.